Rubén Rosales | Engineering & AI

Processes that
run
themselves.

I automate processes and add AI agents to the systems you already use. They read, decide and record for you with clear rules, supervision where it matters and every action traced.

+20projects delivered
+8years of experience

You don't change tools. I connect them.

Work keeps arriving the way it does today, it is decided by rules you approve and it ends up stored where you always look for it.

Using another tool? If it stores data, it can be connected.

An example dayRunning
01 · Where it arrives →
02 · Decided →
03 · Where it is stored
AI with rules
Your process
Reads the order
Checks stock
Records and confirms
every action is traced
ERP18 today
CRM27 today
Excel9 today
Accounting12 today
Order from Ferretería del CentroIn progress…
9 h 54 minrecovered today
66tasks resolved
3with your approval
00/ diagnosis

Your company works. But someone is acting as the bridge.

Each program does its own thing and people copy data from one to another. It works as long as nobody is off sick and nobody makes a mistake. Tap the ones that sound familiar and see what happens when they stop being done by hand.

BY HAND / WEEK
18h
RECOVERED
5h
Manual bridgesA typical week in a small business
Given back to your team≈ 2.5 working days a month
01/ services

Four disciplines. One standard.

For small businesses and professionals. I start with the part that holds you back most and leave it working in production.

1.1Automation

Processes that move on their own

I connect the tools you already use —email, invoicing, spreadsheets, CRM— so each step triggers the next without anyone having to remember.

•OrderArrives by email
StockGets deducted
InvoiceIssued automatically
PaymentAlert if unpaid
1.2Applied AI

AI that reads, understands and records

It reads invoices, emails and documents, picks out what matters and logs it where it belongs. Inside your own tools, not in a separate window.

CERÁMICAS LEVANTE S.L.Tax ID B-46123456 · Manises (Valencia)INVOICENo. F-2026-0412
Customer: Reformas Ruiz S.L.Issued 31/10/2026 · Due 30/11/2026
DescriptionQtyAmountPorcelain tile 30×60120 m²2,268.00Matching skirting80 lm512.00C2TE adhesive 25 kg38 bags1,017.19Delivery and unloading1180.00
Taxable amount€3,977.19VAT 21%€835.21TOTAL€4,812.40
Extracted data
FieldValue
SupplierCerámicas Levante S.L.
Invoice no.F-2026-0412
Due date30/11/2026
Taxable amount€3,977.19
VAT 21%€835.21
Total€4,812.40
Reading…
1.3Custom software

Websites and internal systems

Dashboards, portals and applications built around the way you work, for when no off-the-shelf tool fits.

Sales · October 2026Live
Invoiced40,870 €+12% vs Sept.
Orders158+8%
Average ticket259 €+3%

Weekly invoicing

Target
W37W38W39W40W41W42W43W44

By channel

Shop52%
Web31%
Distributors17%
1.4Mobile apps

Apps for iOS and Android

For your team on the road or for your customers: instant notifications, sign-in with their own account, published on the App Store and Google Play.

9:415G
Thursday, 23 October9:41
New job assignednowRepair at 14 Colón St · today at 10:30
Quote acceptednowHnos. Valero has signed no. 2026-118
Materials readynowYour order is ready for collection at the warehouse

Technical profile? Tools are chosen to fit your case. Ask me about the stack →

02/ control

The AI does the work. You decide how far it goes.

When something isn't clear, it doesn't make it up: it asks you. And everything it does is written down, with the reason. Try it.

2.1How much freedom do you give it?

The clear cases go through on their own; anything odd or new is checked with you first.

It goes through alone if clarity is 85% or higher.

3Go through alone
3Wait for your OK
Illustrative example
  • ORDEROrder from Ferretería RuizBy email · 6 itemsGoes through

    Recorded in the ERP

  • PDFInvoice from Cerámicas LevanteEmail attachmentGoes through

    Posted in accounting

  • EMAIL“Can you give me a 10% discount?”Bar La PlazaWaits for your OK

    There is no rule about discounts: you decide.

  • ORDEROrder from Hnos. ValeroBy WhatsApp · 40 boxesWaits for your OK

    Unusual quantity: they normally order 4 boxes, not 40.

  • PDFDelivery note from Transportes TuriaScannedGoes through

    Delivery confirmed

  • EMAILChange of shipping addressClínica SorollaWaits for your OK

    It affects an order already on its way.

2.2What it has done, and whyToday
9:24Delivery confirmedAutomaticSignature and delivery note number legible.
9:15Posted in accountingAutomaticTax ID and amount match the October order.
9:12Recorded in the ERPAutomaticCustomer and items recognised, list prices applied.
9:08Payment reminder sentAutomaticInvoice 2026-097 overdue by 7 days.
9:05Quote approvedApproved by youMarta reviewed it and gave the OK.
9:02Order recorded in the ERPAutomaticRegular customer, same items as last week.
Your data, in the EUIt only accesses what is essential.The system is yoursCode and documentation delivered.
03/ calculator

How much does the repetitive work cost you?

Conservative estimate: we automate 70% of repetitive tasks over 46 working weeks.

ESTIMATED ANNUAL SAVING
€81,130
≈ €6,761 a month that currently goes on acting as the bridge.
Today · hours/year3,312 h
Automated · hours/year994 h
Hours recovered
2,318
Equivalent
1.3 FTE
Validate this figure with me →
04/ method

You know what you pay and what you get at each step.

  1. 01First conversation

    Discovery

    You tell me what is holding you back and I tell you whether automating it makes sense. If it doesn't, I'll tell you that too.

  2. 02Fixed quote

    Proposal and scope

    What gets done, what stays out, how much it costs and how long it takes. In writing, before we start.

  3. 03Pay per stage

    Iterative development

    Each stage is delivered, tested with your data and invoiced. No surprises at the end.

  4. 04Monthly fee

    Deployment and support

    I put it into production and look after it. When you want to tackle the next process, we start from here.

05/ projects

Work in production, not in presentations.

17 private projects, built on behalf of companies and institutions. That is why there are no screenshots: if one interests you, I'll tell you about it in person.

01 / 04
2025AI · AutomationIn development

Customer orders that enter the management system on their own.

It reads the emails and documents customers send, extracts the order data, checks it and creates the order in the company CRM/ERP.

Reading emails and documentsData checksAutomatic order creation
Private project · for a third party
Today's ordersIncoming
Received24
Created automatically23
In progress1
#4475 · Reformas Ruiz22 lines · PDF attachedReading
#4474 · Cerámicas Levante9 lines · emailCreated
#4473 · Hnos. Ferrer3 lines · emailCreated
#4472 · Obras Marina SL14 lines · PDF attachedCreated
#4471 · Ferretería Turia6 lines · emailCreated
Illustrative recreation, with made-up data
2025WebFinished

What guests think of each rental house.

An automatic survey is sent after every stay. The answers are gathered into dashboards and reports to see which houses work and which do not.

Automatic surveysOpinion analysisDashboards and reports
Private project · for a third party
Would they recommend the house?85 responses
Yes · 62Neutral · 14No · 9
9Casa Mar Blau«Everything was perfect, we will definitely be back.»
4Casa Sierra«There was no hot water at night.»
9Ático Malvarrosa«Super quick check-in, very friendly.»
8Casa Olivar«Very clean and well located.»
Surveys sent today14
Illustrative recreation, with made-up data
2025AppFinished

Inventory with the phone camera, with or without signal.

An iPhone and Android app that reads each item's barcode. It keeps working offline and syncs everything by itself once the connection is back.

Camera scanningWorks offlineInstant data
Private project · for a third party
Count · WarehouseConnected
Stainless screw 4×408 412345 001023120Saved
Nylon plug 8 mm8 412345 002518200
Cable tie 300 mm8 412345 11802776
Duct tape8 412345 12007536
Neutral silicone8 412345 12210948
Connection restored · syncing…
Illustrative recreation, with made-up data
2025SensorsIn maintenance

Noise measured live, with an alert when the limit is exceeded.

Sensors that measure the noise level and are configured from a phone over Bluetooth. A dashboard shows readings instantly, alerts when the limit is exceeded and keeps the history.

Real-time alertsAdjustable limitsHistory and reports
Private project · for a third party
Noise levelLimit 65 dB
Sensor A52 dB
Sensor B62 dB
Sensor C45 dB
Sensor B · last few minutes
Everything below the limit
Illustrative recreation, with made-up data

More projects, from 2019 to today

2025 · WebIn development

Training platform for fitness, nutrition and health

A sports course platform with content and student management.

  • Courses with video and material
  • Progress tracking for each student
  • Assessments
Private projectFor a third party · no public screenshots
2024 · WebIn maintenance

University scholarship management

Management of a university's scholarships and grants, from application to document verification.

  • Online applications
  • Sign-in with the university account
  • Email notifications
Private projectFor a third party · no public screenshots
2024 · WebIn maintenance

Website of the University of Almería Language Centre

A multilingual information website, built to load fast and rank well in search engines.

  • Dashboard to edit the content
  • Courses, timetables and teaching staff
  • Several languages
Private projectFor a third party · no public screenshots
2024 · WebIn maintenance

Property management

Properties, tenants and payments on a single platform.

  • 3D floor plans
  • Smart locks to control access
  • Digital contract signing and automatic reports
Private projectFor a third party · no public screenshots
2023 · WebIn maintenance

Payroll management

Payroll and leave for the workforce, connected to the company's HR software.

  • Export to Excel
  • Automatic emails
  • Users and permissions by role
Private projectFor a third party · no public screenshots
2023 · WebIn maintenance

Vehicle transfer paperwork

All of a vehicle's paperwork from a single website, connected to external systems.

  • Transfers and reports
  • Registrations, cancellations and plates
  • Duplicate registration documents and licences
Private projectFor a third party · no public screenshots
2023 · SensorsFinished

Precision agriculture prototype

Field sensors that send their readings over long-range radio to a dashboard.

  • Field sensor readings
  • Trend charts
  • Alerts
Private projectFor a third party · no public screenshots
2022 · WebIn maintenance

Lease contract accounting

Accounting treatment of lease contracts under IFRS 16.

  • Contract register
  • Depreciation calculation
  • Export to the accounting software
Private projectFor a third party · no public screenshots
2022 · App and webIn maintenance

Lock and alarm control

A web dashboard and an iPhone and Android app to manage locks and alarms.

  • Admin dashboard
  • iOS and Android apps
  • Connection to third-party systems
Private projectFor a third party · no public screenshots
2021 · WebFinished

Production control for cooperatives

Support on a production control platform for cooperatives.

  • Sensors on the shop floor
  • Reports
  • Traceability
Private projectFor a third party · no public screenshots
2020 · Desktop softwareFinished

Inventory control

Inventory software connected to another system to keep stock always up to date.

  • Automatic stock synchronisation
  • Reports by warehouse
Private projectFor a third party · no public screenshots
2020 · SensorsFinished

Remote equipment control

Remote control and monitoring of equipment, connected over the mobile network.

  • Remote control
  • Sensor readings
  • 4G connection
Private projectFor a third party · no public screenshots
2019 · NetworksFinished

Video surveillance network

A local network extended several kilometres with antennas to install video surveillance.

  • Antenna links
  • Camera management
Private projectFor a third party · no public screenshots
Want to know how one of them is built?Ask me about that project →
06/ questions

Worth asking before you start.

Yours isn't here? Write to me directly.

No. I connect to your ERP, CRM, accounting or spreadsheets. If one of them has no way to integrate, I build the bridge. I only suggest new software when what you have is genuinely holding you back.

07/ contact

Tell me where your operations get stuck.

Four questions and I'll prepare a first route for you. If you're in a hurry, leave me a direct message.

How would you like to tell me?
Question 1 of 4

What would you like to solve?

Choose everything that applies.

You can use keys 1–6
First route · draftYour case
Blank

Where I would start

It fills in with your first answer.

Team

—

Timeframe

—

Programs you already use

—

The bottleneck, in your words

What you tell me in question 3 will appear here.

Reviewed by Rubén RosalesYou talk to the person who builds it. No salespeople.
Prefer to write?[email protected]Spain · working remotely